Nyob rau hauv lub ntiaj teb niaj hnub, lub qhov rais ntawm ntau lub khw muag khoom noj cov khaub ncaws ntawm hom khw. Qhov no tsis yog xav tsis thoob, vim tias tus yuav yuav nco ntsoov nws zoo, thiab raws li qhov tseeb tias qhov no los yog tias kev nthuav dav ntawm cov khaub ncaws ua rau raws li lub caij tam sim no. Niaj hnub mods tsis tau xav txog lawv lub neej tsis muaj khaub ncaws stylish txiav, uas yog ua los ntawm nto moo hom. Txawm li cas los, feem ntau ntau lub tuam txhab nrog lub ntiaj teb lub koob meej muag lawv cov khaub ncaws, khau thiab ntau yam accessories ntawm fab zoo heev. Qhov loj tshaj plaws nyob rau hauv Tebchaws Europe, lub tuam txhab Swedish koom rau hauv kev tsim thiab muag stylish khaub ncaws H & M, muaj nws cov khoom ntawm cov nqi pheej yig, li ntawd yuav luag txhua tus neeg muaj peev xwm them taus nws.
Keeb kwm ntawm hom H & M
Niaj hnub no, pua pua ntawm cov tsim qauv ua haujlwm ntawm kev tsim cov cai ntawm cov ywj pheej, khau, accessories, tshuaj pleev ib ce thiab cov ntawv tseem ceeb hauv tsev. Txawm li cas los xij, keeb kwm ntawm lub tuam txhab pib rov qab rau hauv 1947. Erling Persson founded lub tuam txhab nyob rau hauv lub me me Swedish lub zos ntawm Västerås. Tom qab ntawd lub hom phiaj tau koom nrog cov khoom siv tshwj xeeb ntawm cov poj niam cov khaub ncaws. Pib, lub tuam txhab hu ua Hennes. Nyob rau hauv 1968, lub tuam txhab txhab cov ntau ntawm cov khoom, ua tsaug rau cov purchase ntawm thaj chaw nyob rau hauv Stockholm. Txij thaum ntawd lub npe hu ua Hennes & Mauritz thiab tsim cov khaub ncaws rau cov poj niam thiab cov txiv neej.
Txij li thaum xyoo 1970, lub lag luam lub khw tau tsis nyob hauv Sweden xwb, tab sis tseem nyob rau ntau lwm lub tebchaws. Hom H & M twb tau txais qhov chaw zoo nkauj, thiab cov khaub ncaws ua rau cov neeg nyiam ntau ntawm cov neeg European. Nyob rau hauv lub 80's, tus tub ntawm Persson dhau mus rau kev tswj ntawm lub tuam txhab. Muag cov khaub ncaws ntawm luv nqi tsis muaj compromising zoo yog nws lub tswv yim, uas coj lub tuam txhab ib tug zoo meej zoo. Cov khoom ntawm cov khoom pib tawm mus nyob ib ncig ntawm lub ntiaj teb, thiab tus naj npawb ntawm cov khw muag khoom noj khoom haus yog kwv yees nyob rau hauv ntau txhiab.
Hauv lub xyoo 2000s, cov khw tshiab qhib ib qho ntawm ib qho. Nyob rau hauv Russia, lub tuam txhab H & M thiab nws cov khaub ncaws tuaj nyob rau hauv 2009. Lub lag luam pib mob siab tuaj yeem nqa tawm ntau yam kev tshaj tawm txog kev tshaj tawm hauv 90s. Tom qab ntawd nws cov posters tau luam tawm nyob rau hauv cov ntawv xov xwm, ntawv xov xwm, muab faib rau txoj kev posters thiab stands. Rau kev koom tes, ntiaj teb kev ua yeeb yam thiab cov qauv tau nyiam, cov uas yog Claudia Schiffer . Los tsim ib co sau, eminent designers xws li Karl Lagerfeld, Roberto Cavalli, Stella McCartney thiab ntau lwm tus pib tau caw.
Lub hauv paus ntsiab lus ntawm lub npe nrov yog dab tsi?
Lub tuam txhab nto moo H & M ua tshwj xeeb zoo thiab niaj hnub khaub ncaws ntawm tus nqi qis tshaj plaws. Rau tag nrho cov xyoo ntawm nws cov hav zoov, cov hom lag luam yog ua raws nraim li cov qauv kev siab tshaj plaws. Dua li ntawm qhov tseeb hais tias lub tuam txhab yog taw qhia rau lub lag luam loj, qhov no tsis muaj kev cuam tshuam qhov zoo ntawm cov khoom. Qhov no yog qhov kev tso cai H & M kom ua tau li tej chaw zoo li no. Tau ntau xyoo, H & M tau tsim ntau lub ris, uas yog nrov heev, vim hais tias lawv haum txig ntawm daim duab.
Lub tiab ntawm H & M yog tsis muaj qhov tsawg, vim tias feem ntau cov neeg tsim qauv sawv cev rau ntau hom qauv uas tuaj yeem ua rau femininity thiab ua tus duab ntau thawj. Kev hnav khaub ncaws los ntawm H & M tuaj yeem pab nyob rau hauv txhua qhov teeb meem thiab tib lub sij hawm koj tuaj yeem nyob rau hauv qhov zoo tshaj plaws teeb ua tsaug rau thawj txiav. Kev tsho tiv no los yog lub tsho tiv thaiv H & M yuav yeej qhuas tus hneev rau hauv ob qho tib si classical thiab casual style . Tib lub sijhawm, koj tuaj yeem xaiv cov qauv uas zoo tshaj plaws rau koj tus kheej thiab koj tus kheej. Nws tuaj yeem hnav nrog ib lub khaub ncaws zoo li H & M cov ris tsho, uas lub tuam txhab tau nthuav tawm hauv qhov khoom loj loj.
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